Connecting Middle Eastern Business With German & European Industry.
We help Gulf distributors and importers find, vet and partner with German and European brands.
Experience Behind HMA
Selected companies and brands from our founder’s professional experience, including previous employment and commercial engagements.







































These logos represent companies and brands our founder has worked with during his career. They do not imply that each company is a client or partner of HMA, or endorses HMA. All trademarks belong to their respective owners.
Work with us your way
Start with a 30-minute Discovery Session, then move to a Partner Shortlist or Partner Introductions when you are ready. Every package has a clear scope, so you always know what you get.
Discovery Session
€200 / 30 minutes
A focused conversation to understand your sourcing or partnership goals and assess what is realistic.
Book a Discovery SessionPartner Shortlist
Price on request
A prepared and reviewed list of German and European companies that match your needs.
Explore the package ↗Partner Introductions
Price on request
We contact the companies on your approved list and arrange the first meetings.
Explore the package ↗Custom Package
Need something different? We build a package around your situation, for example: negotiation support with a European partner; documents and shipping coordination; market and localization advice; ongoing representation. Scope and fees are agreed in writing before we start.
Cross-border challenges.
Practical involvement.
Selected anonymized examples of our founder’s work in document recovery, technology cooperation, machinery imports, sourcing and partnership development. Names are withheld to respect confidentiality.
Most of the partnership engagements described here progressed to signed contracts. The individual examples below describe the contribution made; contract signing and production launch are separate milestones.
Export documentation recovery
Challenge
A shipment had reached its destination, but the importer had only scanned documents. Attempts to reach the German exporter received no response.
What we did
We reviewed the scans, traced the shipment details, contacted the shipping company in Germany and coordinated with the relevant authorities to obtain replacement documents and certified copies where needed.
Result / contribution
The missing-document issue was resolved and the replacement paperwork was sent to the destination for the import-clearance process.
Agricultural waste: partnership & technology transfer
Challenge
An Arab company sought German agricultural-waste processing expertise and support to establish local production lines.
What we did
We supported partnership and technology-transfer coordination between the Arab company and a German processing company, including a partial German funding component.
Result / contribution
The engagement supported a coordinated technology-transfer and production-line proposal, with a partial German funding component included in the project discussions.
Renewable energy: local manufacturing partnerships
Challenge
A renewable-energy project sought to introduce a new technology with partial manufacturing in Arab markets.
What we did
We supported the development of local partnerships and discussions around technology cooperation and partial local manufacturing.
Result / contribution
The engagement supported a partnership approach linking the technology, local partners and proposed partial manufacturing in Arab markets.
European EV charging partnerships for the Gulf
Challenge
A Gulf company wanted to develop partnerships with European EV charger companies.
What we did
We helped the company explore and pursue relevant European EV charging partnerships for its Gulf-market requirements.
Result / contribution
The company received support in identifying and approaching relevant European EV charging partners for the Gulf.
European organic cosmetics sourcing
Challenge
A cosmetics company needed access to organic cosmetics products from European companies.
What we did
We helped the company source relevant European organic cosmetics products and communicate with potential suppliers.
Result / contribution
The company received support in accessing European organic cosmetics products and potential supplier relationships.
Used production printing machinery from Germany
Challenge
Importers in the Arab region needed support importing used production printing machines from Germany.
What we did
We supported the importers in sourcing and importing used production printing machinery from German suppliers.
Result / contribution
The importers received practical support with their used-machinery imports from Germany.
International perspective.
Personal involvement.
Our founder’s 20+ years span logistics, FMCG and brand management, renewable energy and B2B trade, working with and for leading companies across Europe and the Middle East. HMA applies this experience to connect Gulf distributors with German and European brands.
Mohamed Radwan
Founder and Managing Director
Mohamed’s experience spans logistics and operations, FMCG and brand management, renewable energy and B2B trade across Europe and the Middle East.
Book a Discovery Session
30 minutes · €200 · Google Meet
Saturday–Thursday, 09:00–13:00, Europe/Berlin. Last session starts at 12:30. Availability follows German daylight saving time.
€200. VAT added where applicable.